Performance-Based
Email Marketing
More sales from your email list. You only pay when campaigns sell.
- We run
- Campaigns, flows, pop-ups
- You pay
- 10% of campaign revenue
- You never pay for
- A retainer, or flow revenue
30% of revenue should come from email. Most stores aren't close.
| Sales today | $100,000 |
|---|---|
| Extra from email, at the 30% benchmark | +$30,000 |
| Monthly sales | $130,000 |
Where it goes missing
Flows set up once, then never touched.
Campaigns sent with no plan behind them.
A bloated list that raises your platform bill.
We fix all three.
See what we do ↓We run your email. You run your store.
Everything it takes to grow sales and repeat customers from your list, on Klaviyo or Omnisend.
Data-led campaigns
Planned from your sales data.
Retention flows
Turn first orders into repeat ones.
A healthy list
Better inboxing, lower platform bills.
Clear reporting
What we sent, and what it made.
A dedicated team
Your own campaign and account manager.
Fast start
First campaign live in 2 business days.
Most agencies charge a retainer for this. We don't.
We fix the incentive.
We take 10% of what your campaigns make. When your sales grow, we earn more. When they don't, we don't.
| Compare | Typical retainer agency | Betscaler |
|---|---|---|
| How you pay | Fixed monthly retainer | 10% of campaign revenue |
| Pop-ups and core flows | Billed as a project | Set up free |
| Flow revenue | Covered by your fee | Never billed, 100% yours |
| In a slow month | Same fee | Fee drops with sales |
| Who carries the risk | You | We share it |
We're paid on results. Here's one.
70+ brands across 13+ markets since 2020
Emails that look like your brand, not a template.
Every email is designed around your store: your fonts, colours, products and tone.
Example designs for made-up brands. Yours are built from your own brand and product photos.
Pop-ups and 8 core flows, built for free.
Built and kept up to date by us. Everything they earn is 100% yours.
Pop-ups & forms
Grow your list
Welcome
Turn sign-ups into buyers
Site visitor retargeting
Bring browsers back
Added to cart
Nudge shoppers to buy
Abandoned checkout
Recover lost sales
Customer thank you
Earn the next order
Shipping notifications
Keep buyers in the loop
Winback
Re-engage lapsed customers
Sunset
Remove inactive contacts
$0 setup, for a limited time. Custom flows are quoted separately. Terms apply.
What could email make your store?
Enter your monthly sales. See what email should make, and what we'd charge.
Estimate, not a guarantee. Assumes email reaches 30% of sales, half of it from campaigns. Flow revenue is never billed, and there's no retainer. Disclaimer
I've run email for 70+ brands in 13+ markets since 2020.
The same problem kept coming up: agencies get paid whether the work moves the needle or not, and the client carries all the risk.
So I built Betscaler the other way round. Our fee is a share of what your campaigns make, so we only do well when you do.
Reejan
Who we've worked with
Angus Cowan
Founder, MKTGemails
Australia's largest e-commerce email agency. 60+ clients.
Andrew Langhorn
Co-Founder & CFO, Magnet Monster
Klaviyo Elite Partner. Top 0.02% worldwide.
Haris Memic
Owner, BIOV8 & RapidStart
Healthcare brand under TGA compliance.
Sohan K.
Co-Founder, No Standing International
Clients include FC Barcelona, Spotify, Red Bull.
What clients say
"20% rev from email last 7 days."
Rayan Mroue
"Very happy with the progress we have made in such a short time."
Raimundo Sutton
Common questions.
What is performance-based email marketing?
An agency model where you pay a commission on the revenue your emails generate, instead of a fixed monthly retainer. Betscaler takes 10% of campaign revenue, and never bills on flow revenue.
What are the costs?
10% of campaign revenue, as attributed in your Klaviyo or Omnisend account. No retainer, and flow revenue is never billed. Your pop-ups and core flows are set up free for a limited time.
Which email platforms do you work with?
Klaviyo and Omnisend. We're an official Omnisend partner. If you're on another platform, we'll talk through whether moving over makes sense for your store.
How quickly will I see results?
Your first campaign goes live within 2 business days of onboarding, and we build your pop-ups and core flows alongside it. One client made $248k in email revenue in the first 90 days of working together.
Do you help reduce my email platform costs?
Yes. Our sunset flow and ongoing list hygiene remove unengaged contacts to keep your subscriber count and plan tier as lean as possible. Lower bills, better deliverability, more margin. How we cut your platform bill →
What if I'm already working with someone?
We're happy to take a look at what's there. If your current setup is performing well, we'll tell you. If it isn't, we'll show you exactly what we'd change and why.
Who is this for, and is there a lock-in?
Ecommerce brands doing $30k+ a month in sales, on Klaviyo or Omnisend. Our typical arrangement is a 2-month start followed by a 30-day notice period. Month-to-month is available.
You've already paid for your list. Let's make it pay you back.
Free setup. No retainer. You only pay when campaigns sell.
Start free →Prefer to message? WhatsApp us